You’re changing the world.
We can help.

Get started with Ad Grants by following these steps.


Apply for Google for Nonprofits

Once we've verified your organization's eligibility, you'll be able to activate Google Ad Grants. Your organization must hold valid charity status in your country. See eligibility requirements and apply for Google for Nonprofits.

Watch this step-by-step video to understand the application process end-to-end.

Get Started Checklist

Activate Ad Grants

You will need to use the same login email for your Google for Nonprofits and Ad Grant accounts.

Sign in to Google for Nonprofits, click "Activate Products" then "Get Started" under Google Ad Grants, complete the required information, and click "Activate" to submit your organization for review.

Get Started Google Search

Launch a Successful Ad Grants Campaign

Once your activation request has been approved and you’ve accepted the email invitation to your Ad Grants account, you can begin setting up your first campaign!

Head to our step-by-step video series to plan, build, and launch your first digital marketing campaign with Google Ad Grants.

Get Started Celebration

Learn how Thrive DC uses Ad Grants to fundraise online.

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"We've seen double-digit percent increases in our online fundraising for each of the past two years. And we really attribute that to Ad Grants."

Daniel Meloy - Development Director, Thrive DC

The help you need is at your fingertips.